Learn the fundamentals of Search Engine ranking factors
Learn to evaluate and analyze your web site and competitors
Learn how to research, analyze, select and integrate keywords and phrases
Learn how to create, promote and improve web site visibility and awareness
Learn how to monitor the success of your Search Engine Optimization Program
Understand how Search Engine Ranking Factors affect Web Site performance
Understand the importance of Relevancy and Authority
Understand the meaning and importance of On-Page Optimization
Understand the meaning and importance of Off-Page Optimization
Understand the importance of Search Engine web site accessibility
Evaluate and compare competitor’s primary web site performance indicators
Analyze top ranking web pages for keyword use and integration
Determine and evaluate your web site’s Search Engine Friendliness
Discover and identify web sites linking to competitors web sites
Understand the SEO tasks required to obtain Search Engine Visibility
Understand the importance of keyword research to your web promotion program
Learn how to develop and expand keyword and keyword phrase lists
Identify keywords and phrases that drive targeted web site traffic
Determine the Search Popularity of your desired keywords and phrases
Learn how to get your web site quickly Indexed by Search Engines
Develop strategies to initiate and grow targeted web site traffic volumes
Establish and complete a Directory Submission Program
Build and implement long term Link Building Strategies
Increase targeted web site traffic and web site Conversion Rates
Enhanced web site experience improves visitor satisfaction
Improved web site conversions, sales and lead generation
A positive return on your web site investment